Duke’s Mayo launches event to drive traffic to Richmond restaurants

Pairing its marketing clout with another regional food staple, a hometown mayonnaise brand is looking to drive traffic to Richmond-area restaurants as they continue to emerge from the pandemic slowdown and return to in-person service.

Duke’s Mayo, owned by Sauer Brands, this week launched its first “Hot Tomato Summer,” a week-long event highlighting Richmond restaurants and focusing on how they are using the cult-classic mayo on their menus in dishes that also must incorporate tomatoes.

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